Objective:
Create a logo that visually embodies Mount Cuba Center’s mission and essence.
Creative Process
Initial Sketches: Developed several logo concepts, focusing on symbols of nature like leaves, native plants, or ecological cycles.
Typography: Fonts that balance elegance with accessibility. A serif typeface might convey tradition and trust, while a clean sans-serif font can communicate modernity and environmental focus.
Refinement: Refine the selected logo concept to be scalable, timeless, and versatile, ensuring it works in various mediums—digital platforms, print materials, and signage at the center itself.